branding, package design
Goose Island wanted to celebrate the artistry of the barrel-aging program with a special bottle release of two variants of Sofie, their wine-barrel-aged farmhouse ale. Each uses this same base which is then aged and blended with different fruit - grapefruit and blackberries. Blending layers of color and texture with geometry and shape, Mighty Few created labels that capture the complexity, beauty, and refinement of these beers.
Being a client in a city with a competitive beer scene, it is important to work with people who are familiar with what is relevant within the industry. This is where these guys come in – I’m always excited to have them work on projects. They seem to know what I’m looking for simply by having a conversation. The art is always creative and differentiated from other work you would see in the category.
ERIKA WOJNO — BRAND MANAGER